Silver Leaf Chemicals Pvt Ltd — Sahyog

Online Footprint Audit & Action Plan • • India-focused

1) Executive Summary (Client-ready)

What’s Good GOOD

  • Address consistency: “Part of Gata No. 1634, Village Bhauli, Bakshi Ka Talab, Lucknow 226201”.
  • Registration & trademark presence found in public sources.
  • Instagram presence exists (brand mentions & contact).

What’s Average AVERAGE

  • Social branding mixed: multiple phone numbers visible; messaging not unified.
  • Directories partially present; ownership/claim status unclear.

What’s Missing / Weak WEAK

  • Google Business Profile (GBP) claimed profile with product (Sahyog) not visible.
  • SDS/MSDS public download link not found—chemical buyers expect this.
  • Marketplaces (Amazon/Flipkart) discoverability weak / not surfaced via search.
  • Unified contacts: ONE official phone + ONE support email not standardized everywhere.

2) Snapshot (Good / Average / Weak)

DimensionStatus / FindingRatingKey Issues
Registered AddressMatches across multiple public sources & brand files.GoodPublic contact not uniform everywhere.
Social PresenceInstagram handle(s) active.AverageMultiple numbers; branding not consistent.
DirectoriesSome unrelated/duplicate entries appear.WeakBrand confusion risk; claim/merge needed.
MarketplacesNo clear Amazon/Flipkart results found via search.WeakListing creation & SDS required.
Safety DocsSDS/MSDS not visible publicly.CriticalMust host & link everywhere.
2A) Visual Scorecard
Address Consistency Registration/Trademark Social GBP SDS/MSDS Marketplaces
2B) Product–Market Fit (Keywords & Competitors)

Keywords (India-focused)

KeywordIntentSERP FeaturesNotes
industrial floor cleaner concentrateCommercialAds + ShoppingBulk/Institutional buyers
degreaser chemical indiaCommercial/InfoAds + BlogsHigh competition
housekeeping chemicals supplier lucknowLocalMap PackLocal SEO opportunity
sahyog cleanerBrandedOrganic/SocialBrand anchor; low visibility
msds floor cleanerInformationalDocs/OrganicTrust signal page

Competitors (Sample India)

BrandPack sizesPrice band (₹)USPsWhere listedGap vs Sahyog
Diversey / Taski1L, 5L, 20L~200–2000Institutional trust, eco claimsAmazon, IndiaMARTHigh trust badges
Sahyog (current)<— fill —><— fill —>InstagramAdd Amazon/Flipkart + SDS
2C) Website (Not Present) — Recommendation
Quick 1-pager at https://yourdomain/sahyog/. Goal: speed, clarity, SDS access, lead capture.

Structure

  • Hero: “Sahyog — Industrial-grade cleaner” + CTA (WhatsApp/Call)
  • Use-cases: Facility floors, kitchens, workshops (icons)
  • Specs: Grade/parameters, dilution guide
  • Downloads: SDS/MSDS PDF (no gate)
  • Trust: Certificates/batch COA (on request)
  • Contact: Standardized phone + support email
  • Schema: Product + Organization

Why

  • Own brand search (GBP + SEO)
  • Link hub for directories/marketplaces
  • Lead capture (WhatsApp + phone)
  • Compliance (SDS) → buyer confidence
3) Verified Evidence (Links)
SourceURLWhat Verified
PRICE LIST PDF (brand file) uploaded brand PDF Products, packs, and multiple contact numbers incl. +91 818-888-3779; website sahyogworld.in; emails.
Certificate/Spec PDF (public) 5.imimg.com PDF Address “Part of Gata No. 1634, Village Bhauli, BKT, Lucknow 226201”, phone +91 818-888-3779, email info@sahyogworld.in, website www.sahyogworld.in.
IndiaFilings (company) indiafilings.com Registration (CIN U20230UP2025PTC223214), legal entity presence (2025).
Instagram (brand presence) instagram.com/cleanwithsahyog Brand posts; contact mentions (needs standardization across all assets).
JustDial (possible duplicate) justdial.com entry Likely unrelated “Silver Leaf Company” → confusion; should be separated/removed.
4) Gaps & Fix Plan (Hinglish)
GapImpactFix (Action)Priority
Multiple phones / emailsTrust & lead leakageONE phone + ONE support email freeze karke sab profiles updateHigh
No GBP with productLocal discovery lowGBP claim/verify; “Sahyog” product + photos + FAQsHigh
No SDS linkB2B buyer confidence lowPublish SDS/MSDS PDF on site; link in GBP/directories/marketplacesHigh
No marketplace listingLost high-intent buyersCreate Amazon/Flipkart listing; 7–9 images, GTIN, bullets, SDSMedium
Duplicate directoriesBrand confusionClaim/merge/remove incorrect entriesMedium
5) 30-Day Plan (Weekly Sprints)
  1. Week 1: GBP claim + NAP standardize; 1-pager website (Sahyog) with SDS download; photo kit (white + info + safety).
  2. Week 2: Amazon/Flipkart drafts: Title, 7–9 images, bullets, backend terms; Brand Registry if TM active.
  3. Week 3: Amazon SP basic ads; Google PMAX (brand/category); reviews/Q&A SOP (no incentives).
  4. Week 4: A/B main image/title; coupon 5–10%; weekly KPI report (Impressions → CTR → ATC → CR → ACOS).
SEO/GBP SDS/MSDS Amazon/Flipkart Brand Registry KPI & Reporting
6) KPI Headers (Measurement)
  • SEO/GBP: Impressions, Clicks, CTR, Calls, Directions
  • Marketplaces: Sessions, ATC%, CR, ACOS/TACOS, Returns, Star rating
  • Social: Reach, Saves, CTR, Leads
PDF Tip: Ctrl + P → Destination: Save as PDF → Options: Background graphics ON.